Happy Tummies

Happy Tummies for Nestlé

For LactoKid, Nestlé South Africa, in partnership with marketing agency Just Palm, we developed a Facebook filter to track infant’s tummies and react to their detected smiles with friends. The filter was made available via a WhatsApp powered promotional contest with summer submissions of smiles all around.
Nestlé foods logo
  • Date
    July 2019
  • Client
    Nestlé, and Just Palm
  • Published
  • Launch
    WhatsApp loyalty club fans as a retail voucher contest