About

About us

Our history and mission

The top line

Everywoah are an official Meta Spark Augmented Reality Partner developer team, a Snapchat Lens Network Partner and TikTok effect creator serving brands with camera effects and AR experiences for social media fan engagement campaigns.

Everywoah is a limited company (Sociedad Limitada) formed in December 2016 registered and headquartered in Barcelona Spain serving clients worldwide.

2014

Glass half full

We toiled as a Google Glassware accredited developer team serving enterprise and consumer brands.
2015

Apps for the beautiful game

We made first gen Virtual Reality iOS and Android apps for ManCity FC on Cardboard, and produced Matchday Android Wear apps for fan engagement.
2016

VR player apps and VRfix

We innovated with 360º video camera apps, built VRfix for meta data injection, and launched class leading VR player apps for acclaimed studios like VR City.
2016

Hacking a way forward

We produced 360 video stitching apps and were accepted by the acceleartor NUMA from a talent pool of 500 applicants.
2016

Bootstrapped and running

We took winter residence at the Palau del Mar, Barcelona for a 12 week mentorship and acceleration programme earning welcome seed investment to constitute Everywoah as a limited company.
2017

Mojo apps and 360º

We exited stealth with a stitching Ricoh camera app, became official plugin developers, and produced live streaming 360º video apps to platforms such as Persicope.
2017

He who dares...

We succesfully pitched to Facebook to become first wave AR Studio developers and soon after gained beta partner status of the nascent augmented reality platform.
2017

AR Studio beta partners

We produced AR camera effects for Manchester's Parklife Festival for the We Love MCR Red Cross Emergency fund. We combined real time donation data from crowdfunding platform Just Giving with facially tracked art featuring the iconic bee motif.
2017

Attracting big name brands

We extended our camera effects for Manchester City versus Manchester United for a USA tour International Cup friendly tournament in the USA.
2017

Brainy immersion

We developed a world first Muse brainwave controlled Samsung Gear VR app, Positivity, for StoryUp. Listen to the Kent Bye podcast.
2018

Clients in UK, Spain, Europe

We continued to serve top brands in music, fashion, and sports with successful branded Augmented Reality Effects for Facebook Pages.
2019

New investors

We became a Mobile World Capital invested company and exhibited at 4YFN.
2019

Beta testing

During 6 months we beta published Instagram unbranded camera effects gaining millions of impressions. GlitchyCam topped 200m impressions in 100 days with 20m weekly peaks.
2019

Brand #ARvalanche kicks off

In June, we beta published branded camera effects on Instagram for major eyewear brand Transitions and Essilor.
2019

Snap lenses

In July we developed and published Snap lenses with accurate hair segmentation techniques for pop artists like Mabel and more.
2019

Altamira cave

In November we published the Altamira filter for the UNESCO recognised cave and museum in Cantabría, Spain - featured prominently in national media to celebrate the 140th anniversary of the discovery of the cave artwork from earliest man.
2019

ONE filter, ONE billion

Before the year ended we racked up ONE BILLION impressions of GlitchyCam. Notable story publishers of the retro vibe filter include Rihanna who provoked a 10 million overnight surge of impressions.
2020

ARdvertising decade begins

We looked back to a last quarter record growth with campaigns for the likes of Freixenet, Carrefour, Repsol, and kick off the new decade with iminent ARdvertising projects with more national and international campaigns.
2020

Filters surge during pandemic

Inspite of challenging times during the first half of 2020, we continued to serve brand and fan demand for AR filters for the likes of Facebook, Polydor, and Seat as mobile usage surged.
2020

Certified Partners

We continued to diversify AR offering and became a certified Snapchat Lens Creative partner publishing further Snap lens for Brits' winner Mabel, such as Boyfriend.
2020

Twitch development

Slow down? Party on, via the stream. We made the Twitch voting extension for Pepsi's Sound of Tomorrow DJ finals contest and continued AR filter integration projects for brands on Twitch.
2020

Spark AR Partner

We graduated from beta and became an official Facebook Inc. Spark AR Partner Network member agency. This recognition after three years and more than sixty brand camera effects brings a series of advantages to our clients for the next phase of the ARvalanche.
2020

Logo renewal

Ready for the next stage of the #ARvalanche we renewed our logo, sunsetting the panosphere symbol, replacing it with a more lively expressive mouth ajar illustration of the woah.
2021

Back to 4YFN future

We returned to a summer Mobile World Congress after a string of multi profile branded global filters for Fujifilm, ManCity, Dazn. We released BOOM! - one of the first social AR video calling effects on Messenger, a forerunner to other surface sociable AR experiences under the Spark AR multipeer API.
2021

A Metaverse company

At Connect 2021, CEO Mark Zuckerberg introduced Meta, bringing together apps and technologies under one new company brand. Meta’s focus will be to bring the metaverse to life and help people connect, find communities and grow businesses.

Announcements for Spark AR include, AR Calling in Meta (Quest), hand and body tracking, Certification, geofenced persistence such as guided tours, scavenger hunts. A brave and bold vision of interoperability and infinite horizons. More surfaces, more dimensions, more woah ✨
2022

To infinity and beyond...

We ramped up social AR production to Snapchat with a heavy publication schedule of dozens ✨ of Spanish market culturally relevant 👻 Lenses.
2023

Hand tracking and world AR

We collaborated with El Prado and Meta to produce for SEO/BirdLife a novel ✨ artwork AR experience to raise awareness of bird species decline.